Why Indians Should Choose Direct-Growth Mutual Funds via Apps for Seamless Aggregation in One Account

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In the fast-paced world of personal finance, Indians are increasingly turning to mutual funds as a vehicle for wealth creation. As more people become financially savvy, they are realizing the immense benefits of investing in mutual funds through direct-growth plans. And with the rise of fintech apps, investing has never been easier, allowing investors to aggregate all their mutual fund holdings under a single account with just a few taps on their smartphones. This method offers not only convenience but also the potential for higher returns by avoiding unnecessary commissions.

Here’s why Indians should consider opting for direct-growth mutual funds via dedicated apps, and which platforms are leading the charge in making investing simpler and more effective.

What are Direct-Growth Mutual Funds?

Mutual funds generally come in two variants: regular and direct plans. The regular plan involves intermediaries like agents or distributors, who help investors select and manage funds in exchange for a commission, typically deducted from your investment returns in the form of higher expense ratios.

On the other hand, direct-growth mutual funds cut out the middlemen entirely. When you invest directly through the mutual fund house or via apps that offer direct plans, you avoid paying commissions, thereby saving on costs. Over time, the savings on these expenses can lead to higher returns, especially in the long term, making direct-growth funds an appealing option for cost-conscious investors.

The Advantage of Aggregation: One Account, Multiple Funds

One of the biggest challenges for mutual fund investors is the fragmentation of their portfolio across different fund houses, platforms, or advisors. This not only complicates the tracking of your investments but also makes it hard to monitor and adjust your portfolio.

With fintech apps that offer direct mutual fund investments, all your funds are aggregated into a single account. This offers several key advantages:

  1. Simplified Portfolio Management: Having all your mutual fund investments under one platform allows for easy monitoring, enabling you to track performance, compare returns, and adjust holdings quickly. Apps also provide intuitive dashboards that display your portfolio at a glance.
  2. Reduced Paperwork: Gone are the days of juggling multiple login details, documents, or statements from various mutual fund houses. These apps consolidate your KYC, account information, and investments, making the process hassle-free.
  3. Transparency: Direct-growth apps provide complete transparency regarding expense ratios, exit loads, and fund performance. Since there are no intermediaries, you get to see the real picture of your returns.
  4. Seamless Transaction Process: Buying, selling, or switching between funds is quick and easy through these apps, offering you complete control over your investments without the need for phone calls or meetings with agents.
  5. Real-Time Updates and Notifications: Most mutual fund apps send real-time notifications and updates about market trends, fund performance, or even NFOs (New Fund Offers), ensuring you stay informed.

Leading Apps for Direct-Growth Mutual Funds in India

Several fintech platforms in India have simplified the process of investing in direct mutual funds. Here are some of the best apps that offer easy aggregation and convenience:

1. Groww

Groww is one of the most popular mutual fund platforms in India. Known for its user-friendly interface, it allows users to invest in direct mutual funds, track their portfolio in real-time, and switch funds seamlessly. Groww offers over 5,000 mutual funds from top AMCs, making it a one-stop platform for your investment needs. It also features educational content to help beginners make informed decisions.

2. Zerodha Coin

Zerodha Coin is part of Zerodha, India’s largest stockbroker. Through Coin, you can invest in over 3,000 direct mutual fund schemes with no commission fees. One unique feature of Zerodha Coin is that it links directly to your Demat account, ensuring all your investments—stocks, bonds, and mutual funds—are under one roof. It provides detailed insights into NAV movements and expense ratios, helping investors choose the most efficient funds.

3. ET Money

ET Money is another excellent app for direct-growth mutual funds. It aggregates all your investments into one place, and also helps optimize your portfolio by analyzing its performance against goals, risk tolerance, and market movements. It offers a Goal-Based Investing feature, which helps users align their investments with future financial milestones, such as buying a home, retirement, or children’s education.

4. Kuvera

Kuvera is India’s first completely free platform for investing in direct mutual funds. It offers a clean and intuitive interface for managing multiple funds under one account. Kuvera also provides tax-saving strategies, goal planning, and detailed reports to track your mutual fund portfolio.

5. Paytm Money

Known primarily for its digital wallet services, Paytm Money has also become a significant player in the mutual fund space. Paytm Money allows investors to invest in direct plans of over 2,500 mutual funds. Its data-driven insights, tax-saving options, and seamless transaction process make it a popular choice among Indian investors.

Why Direct-Growth Plans Make Sense for Indian Investors

1. Higher Returns

The key advantage of a direct-growth mutual fund is the cost savings it offers. When you invest directly, you bypass commissions and distribution fees, which eat into your returns in regular plans. These small differences in expense ratios, when compounded over time, result in significantly higher returns for long-term investors.

2. Compounding Benefits

The direct-growth option allows your investments to fully benefit from the power of compounding. As your investment grows, the returns generated also grow, which, over time, can significantly boost your wealth. By investing in direct-growth plans, the returns are reinvested, further increasing your long-term growth potential.

3. Control and Flexibility

Investing via direct-growth apps gives you full control over your portfolio. You can buy, redeem, or switch funds anytime, and access detailed information about your investments on a single platform. There is no reliance on agents, which means you can make informed decisions in a timely manner.

4. Cost Efficiency

Direct plans inherently have lower expense ratios, as mutual fund companies don’t need to pay distributor commissions. While the difference in expense ratios may seem small, over years of investing, the savings on expenses can add up to a substantial amount, translating into higher overall returns.

5. Transparency and Independence

Apps that offer direct mutual funds ensure that investors are in control. There is no bias in fund selection, as no third party is involved in pushing specific funds for a commission. This results in a transparent and fair investing experience where you choose funds based purely on your financial goals.

Conclusion: Embrace the Future of Investing

Direct-growth mutual fund plans provide Indian investors with a smarter, more efficient way to grow their wealth. By leveraging the convenience and transparency offered by apps like Groww, ET Money, Zerodha Coin, and others, investors can now easily aggregate their portfolios under one account, making management a breeze.

For those serious about long-term financial growth and minimizing costs, investing in direct-growth mutual funds via these fintech platforms is not only practical but also empowering. It gives investors control over their financial journey, allowing them to reap the full benefits of their investments without the drag of intermediaries and hidden fees.

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